Menstrual health matters
The Four Swans: Busting the Myth of Estradiol Decline
By: Fiona Catchpowle Published on: 14/09/2025The “low oestrogen” story dominates menopause narratives, yet SWAN research shows four estradiol trajectories with episodic surges, not steady decline. Learn why this changes how we understand perimenopause and symptom patterns.
a free practitioner's guide
Beyond the Bleed: 5 Shifts That Redefine Menstrual Health
Made for More that Periods & Perimenopause
Start making a real impact today.
Why You Need This Guide
Beyond the Bleed is a short, sharp, 5-minute read designed to:.
Learn five essential shifts that reframe menstrual health as a whole-person story, linking ovarian rhythms to energy, mood, sleep, and recovery.
Learn five essential shifts that reframe menstrual health as a whole-person story, linking ovarian rhythms to energy, mood, sleep, and recovery.
Our Mission
Decades of incomplete information has left a legacy of misunderstandings that are affecting health outcomes on a global scale. We will create a worldwide collective of menstrual and menopause health informed professionals so every menstruator has the knowledge and support to take their next best step as they travel along the menstrual health timeline.
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